I am a business photographer who specializes in corporate, industrial, architecture, advertising, portraiture, landscape, and aerial photography. I focus on precision, functionality, and consistency to deliver high-quality and high-value results every single time.
I believe photography has the power to drive business, and that business photography should be strategic and objective in order to achieve business results.
My background in business and marketing allows me to thoroughly understand my clients' goals, as well as the business and marketing objectives expected to be obtained through my work.
I follow a meticulous process of preparing and planning previous to each outing and session, where my decades-long experience, natural curiosity, and technical skills come into play to execute accordingly, without imposing a personal or artistic style. I call it 'tactical photography'. I have worked in all continents and my photos have been featured on internationally acclaimed books, magazines, billboards, and recently, through my landscape print shop, in homes everywhere.
I'm originally from Nicaragua and an alumni from University of the Ozarks in Arkansas. I love the outdoors and I'm proud to say I cook a mean paella.